This project focused on the creation of a new profession "Industrial Merchant", especially for export-oriented and service industries. The project consisted of two parts: The first is acquiring training in new technologies and key qualifications for professions within the fields of metal and electrical work. The objectives can be summarised as follows: promotion of the general exchange of experience and information regarding the vocational education systems in Baden-Wurttemberg and Ontario, as well as regarding the specific fields of metal and electrical technology, focusing on the acquisition of key qualifications and training in new technologies. The second part of the project is a pilot training initiative for the new profession of "Industrial Merchant with International Marketing". The major aim is to develop business training with a focus on the needs of „export and international marketing“. Therefore, an exchange programme is being incorporated into the training programme.